A couple of weeks has passed since we exhibited at the Marketing Technology Expo, MTEX in London, and we have been overwhelmed by the level of interest that we have received since showing our latest interactive displays, holographic and VR/AR and mixed reality display solutions, demonstrating the increasing demand for cutting edge digital tools.
It’s the first large scale expo that we have done of its type, whereby the event was not focused on a specific sector and was targeted at attracting a range of marketing professionals.
At the event itself, our Director Sam Harrison, held a seminar on the range of mixed reality solutions available advising how these can be applied across a multitude of sectors. The world of technology is consistently moving forward and we understand that choosing between the right solution for your business and its needs – from augmented reality, virtual reality and mixed reality – is difficult.
With over 16 years’ experience in the industry and with a wealth of knowledge, Sam spoke passionately about the differences in such technologies and where these are best applied. Animmersion has been at the forefront of interactive digital content and emerging technologies for over a decade, which placed us in an ideal position to advise marketing professionals on the best solutions that will suit their business.
Each digital solution that we specialise in is suited for a different purpose, for example, our holograms are ideal to promote an offering in a truly unique way, whilst our VR technology offers an ideal training aide and AR can used as an informational tool.
On the stand itself our team spoke to a range of companies keen to take their businesses forward with the latest technologies and we generated a huge amount of interest in Animmersion’s touchscreen technologies and holograms that were demonstrated throughout the course of the event.
Since the event has such a great success for Animmersion, we have even booked up to exhibit next year and are very much gearing up for an even more successful show.
Click here to view a video from the event.